If you’re wondering, Lu stands for Luciana.

Graphic Designer with a soft spot for music, fan experiences, and crafted visuals. Driven to work on projects where design meets self-expression, and where I get to be both a fan and a designer.


After working on such a variety of projects, I’ve realized my favorite ones are those that turn what people love into experiences that stay with them long after.When I graduated in 2018, I found my love for branding and began developing visual identities for small businesses.


As seen in my latest work, for the past 3+ years, I’ve turned that passion into real-life experiences at NINCH®.

Branding now plays a more dynamic role in full-scale events for clients such as HBO Max, L’Oréal, Red Bull, Mercado Libre, Fratelli Branca, and Disney+.


— Which is why I started Reluvotion: a space where I explore how design connects us with what makes us, us. A theme I'm deeply passionate about.